MKT FPX 5416 Assessment 3 Market Segmentation Student Name Capella University MKT-FPX5416 Consumer Insights Prof. Name Date Executive Summary Cigna Health Care is a global service company led by CEO David Cordani, striving to lead the healthcare insurance market in discussions around the construction of a sustainable healthcare system. This is achieved through […]
MKT FPX 5416 Assessment 3 Market Segmentation Read More »
MKT FPX 5416 Assessment 2 Rollin’ Auto Consumer Research Plan Student Name Capella University MKT-FPX5416 Consumer Insights Prof. Name Date Executive Summary As Rollin’ Auto has entered the auto repair market, we have experienced significant growth in our business. However, to ensure that we are expanding in the right areas, it is necessary
MKT FPX 5416 Assessment 2 Rollin’ Auto Consumer Research Plan Read More »
MKT FPX 5416 Assessment 1 Analyzing Consumer Behavior of Rollin’ Auto Student Name Capella University MKT-FPX5416 Consumer Insights Prof. Name Date Introduction Rollin’ Autos is an emerging at-home car maintenance company. Currently, the company operates with a fleet of two work vehicles. The rapid success of the business has outgrown its current capacity,
MKT FPX 5416 Assessment 1 Analyzing Consumer Behavior of Rollin’ Auto Read More »