MHA FPX 5012 Asessment 1 Organizational Analysis

Student Name

Capella University

MHA-FPX 5012 Organizational Leadership and Governance

Prof. Name

Date

Organizational Analysis

Healthcare significantly impacts individuals’ lives, prompting governments worldwide to develop strategies for its effective delivery. In the United States, numerous agencies, including Home Health Agency (HHA), are dedicated to serving communities by minimizing disabilities and illnesses through quality therapeutic care. This report examines HHA’s strategic framework using various analytical techniques such as SWOT analysis, PEST analysis, gap and weakness analysis, and the implementation of a balanced scorecard to improve organizational outcomes and decision-making.

Strategic Analysis

To evaluate HHA’s strengths, weaknesses, opportunities, and threats, a SWOT analysis was conducted under executive guidance. Moreover, the implementation of a balanced scorecard has facilitated the communication of operational strategies and fostered innovation. The gap analysis aims to optimize financial and marketing strategies to enhance profitability and process efficiency.

PEST Analysis of the Organization

Employing a PEST analysis, HHA examines political, economic, socio-cultural, and technological factors that could influence its future. This analysis informs strategic planning, aligning healthcare services with community needs and market trends (Miura et al., 2021).

SWOT Analysis

Established in 1988, HHA enjoys community trust and Medicare certification. However, it faces challenges such as financial constraints and evolving healthcare demands. Opportunities include expanding counseling services and forming partnerships with insurers, while threats include financial constraints and increasing competition.

Organizational Scorecard Template

Aligning measurement with strategy enhances the role of non-financial measures in evaluating organizational performance. The scorecard includes customer perspectives on cost, time, and quality, along with financial metrics for revenue growth and cost leadership. Strategies focus on re-skilling employees and providing counseling-based care to improve efficiency.

Perspective	Metrics	Targets	Initiatives
Customer	Cost, time, quality	Improved customer satisfaction	Develop counseling-based care
Financial	Revenue growth, cost leadership	Increase revenue, reduce costs	Optimize financial strategies
Internal Process	Process efficiency, innovation	Enhance process efficiency	Implement gap analysis recommendations
Learning & Growth	Employee skills, motivation	Improved employee performance	Re-skill employees, foster innovation

Gap Analysis Template

Based on evidence-based recommendations, HHA aims to enhance business operations, financial performance, and customer satisfaction. Key performance indicators (KPIs) help identify and address operational gaps, focusing on service quality and financial sustainability (Crotts et al., 2022).

Gap	Current State	Desired State	Actions
Service Quality	Inconsistent	High consistency	Implement quality assurance programs
Financial Performance	Below target	Meet/exceed target	Optimize financial strategies
Customer Satisfaction	Moderate	High	Improve customer service initiatives

Conclusion

HHA’s environmental and SWOT analyses underscore the need for staff development and leadership competencies to bridge performance gaps. Essential skills such as empathy and motivation are crucial for achieving organizational goals and ensuring community-centric healthcare services.

MHA FPX 5012 Asessment 1 Organizational Analysis

References

Baird, K. M., Tung, A., & Yu, Y. (2019). Employee organizational commitment and hospital performance. Health Care Management Review, 44(3), 206-215.

Candido, R., & Ellero, A. (2021). The Implementation of a New KPI in the Hospitality Industry During Economic Crisis. Co-Editors, 42.

Crotts, J. C., Magnini, V. P., & Calvert, E. (2022). Key performance indicators for destination management in developed economies: A four pillar approach. Annals of Tourism Research Empirical Insights, 3(2), 100053.

Lim, J., Lim, K., Heinrichs, J., Al-Aali, K., Aamir, A., & Qureshi, M. (2018). The role of hospital service quality in developing the satisfaction of the patients and hospital performance. *Management Science Letters, 8

(12), 1353-1362.